Northumberland Tourism

Endless Experiences Marketing Campaign

Funded via the North of Tyne Covid Capacity Fund

The campaign comprised of digital out of home, Facebook promotion, digital advertising, a competition and 6 influencer visits

Of those who visited Northumberland 51% said the campaign probably or definitely turned a potential visit into a certainty

The average length of stay of those who visited was 4.5 nights

68% of consumers are planning to visit since seeing the campaign